Digital Marketing Ideas » Print Media http://blog.dmideas.com DMIdeas.com, where we take creative and innovative ideas and turn them into comprehensive, results driven, personalized digital marketing campaigns. Tue, 25 Jan 2011 15:46:46 +0000 en hourly 1 http://wordpress.org/?v=3.0.3 The Web Passes Newspapers in Ad Spending For First Time – The eMarketer Blog http://blog.dmideas.com/index.php/current-affairs/the-web-passes-newspapers-in-ad-spending-for-first-time-the-emarketer-blog/ http://blog.dmideas.com/index.php/current-affairs/the-web-passes-newspapers-in-ad-spending-for-first-time-the-emarketer-blog/#comments Mon, 20 Dec 2010 16:50:52 +0000 Scott Dunagan http://blog.dmideas.com/?p=282 Continue reading →]]> It is officially a GREAT DAY in advertising.  Not only is there this cool winter solstice / lunar eclipse thing going on, so, for those yet to happen company holiday parties, today is a good day…

But, also, just being reported by eMarketer, The Web Passes Newspapers in Ad Spending For First Time – The eMarketer Blog.

Total newspaper ad revenues from print and online ads are expected to hit $25.7 billion this year, still shy of the $25.8 billion advertisers will spend on internet ads.

“Marketers are devoting bigger shares of their budgets to digital media as they see more customers shifting time toward the web,” said Geoff Ramsey, CEO of eMarketer. “It’s something we’ve seen coming for a long time, but this is a tipping point.”

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]]> http://blog.dmideas.com/index.php/current-affairs/the-web-passes-newspapers-in-ad-spending-for-first-time-the-emarketer-blog/feed/ 2 Ballmer Calls Out Print Media http://blog.dmideas.com/index.php/current-affairs/ballmer-calls-out-print-media/ http://blog.dmideas.com/index.php/current-affairs/ballmer-calls-out-print-media/#comments Fri, 06 Jun 2008 12:23:42 +0000 Scott Dunagan http://www.dmideas.com/blog1/?p=15 Continue reading →]]> In the Washington Post, Steve Ballmer (MSFT‘s CEO), calls out print media.  He says it’ll be gone in 10 years and ALL media consumed will be delivered over an IP based network…. read the article.

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