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	<title>Digital Marketing Ideas &#187; Microsoft</title>
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		<title>Yah-oogle!???</title>
		<link>http://blog.dmideas.com/index.php/current-affairs/yah-oogle/</link>
		<comments>http://blog.dmideas.com/index.php/current-affairs/yah-oogle/#comments</comments>
		<pubDate>Fri, 13 Jun 2008 14:30:06 +0000</pubDate>
		<dc:creator>Scott Dunagan</dc:creator>
				<category><![CDATA[Current Affairs]]></category>
		<category><![CDATA[Media Coverage]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Pay-Per-Click Advertising]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Yahoo]]></category>

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 <a href="http://blog.dmideas.com/index.php/current-affairs/yah-oogle/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Well, it looks like the <a href="http://www.yahoo.com/">Yahoo!</a> &#8211; <a href="http://www.microsoft.com/">Microsoft</a> &quot;mating dance&quot; is over, at least on the Yahoo! side of things.&nbsp; Today&#8217;s <a href="http://www.newyorktimes.com/">New York Times</a> is <a href="http://www.nytimes.com/2008/06/13/technology/13yahoo.html?_r=1&amp;oref=slogin">reporting</a> that Yahoo! has announced an agreement that will partner them with Google for the purposes of displaying contextual, or Pay-Per-Click (PPC) advertising into the Yahoo! search results.&nbsp; This seems to be good for advertisers&#8230; Google&#8217;s PPC program will allow them to manage their PPC buys in a central location using a single tool across two of the largest search networks on the Internet.</p>
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		<title>Ballmer Calls Out Print Media</title>
		<link>http://blog.dmideas.com/index.php/current-affairs/ballmer-calls-out-print-media/</link>
		<comments>http://blog.dmideas.com/index.php/current-affairs/ballmer-calls-out-print-media/#comments</comments>
		<pubDate>Fri, 06 Jun 2008 12:23:42 +0000</pubDate>
		<dc:creator>Scott Dunagan</dc:creator>
				<category><![CDATA[Current Affairs]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Print Media]]></category>
		<category><![CDATA[Steve Ballmer]]></category>
		<category><![CDATA[Washington Post]]></category>

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		<description><![CDATA[
 <a href="http://blog.dmideas.com/index.php/current-affairs/ballmer-calls-out-print-media/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>In the <a href="http://www.washingtonpost.com/">Washington Post</a>, <a href="http://www.microsoft.com/presspass/exec/steve/default.mspx">Steve Ballmer</a> (<a href="http://finance.google.com/finance?q=NASDAQ%3AMSFT">MSFT</a>&#8216;s CEO), calls out print media.&nbsp; He says it&#8217;ll be gone in 10 years and ALL media consumed will be delivered over an IP based network&#8230;. read the <a href="http://www.washingtonpost.com/wp-dyn/content/article/2008/06/04/AR2008060403770_2.html?sid=ST2008060403830">article</a>.</p>
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