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Archive for June 23rd, 2008
WPP’s Martin Sorrell Calls Out Google (sort of…)
Monday, June 23, 2008
While moderating a discussion in Cannes about the future of the internet and Brand v. Metrics, Sorrell, onstage with Google & Yahoo! executives, the discussion quickly moved to the partnerships between Google and Yahoo (that we discussed here). He even prodded Google for attempting to go directly after clients while making the agency irrelevant. AdWeek has a great article on this event. This comes from the same guy that worked a partnership with Google….
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