Digital Marketing Ideas

Sorry this isn’t digital in nature, but, it’s so… interesting that I had to say something about it…

Well, Chrysler is either being run by the smartest people in the world, or someone with a SERIOUS gambling problem!  Autoblog is reporting that Chrysler is going to GUARANTEE $2.99/gallon on gas for the next THREE years!  I’m not sure what Chrysler knows about the global fuel market, or if this is just a slick ploy to sell cars, or, if they’ve worked some deal with the oil companies to get a bulk deal on fuel, as happens with commercial  fuel purchases.  It’ll be interesting to see how well this works for Chrysler…